Campaign Objective : Providing affordable housing in the NCR under ‘Pradhan Mantri Awas Yojana’ to all the stakeholders with branding thrust on ‘Reality, Reliability and Responsibility’.

Target Audience : Middle Class

Campaign : Graphisads increases Signature Global’s Hotness Quotient
The imposing outdoor campaign of Global Signature all over Delhi NCR is hard to miss. The straight forward ad invoking a sense of ownership with a dash of Bollywood, is the perfect recipe for an attention grabbing campaign. All concerned outdoor media were pressed into service by Graphisads Team to extend the reach to the maximum. Media like Unipole, Gantry, Wall Wrap, Wall Panel, Mini Unipole & Public Utility made the campaign a roaring success.

Key Deliverable : Generation of demand for budget housing, sight visits and inquiries about layout, location and status of the project among the Middle-Class at their satisfaction.