Vande Bharat Express Trains
Vande Bharat Express Trains- Unique Branding Opportunity
Route covered by Vande Bharat Express
- New Delhi-Varanasi
- New Delhi-Shri Mata Vaishno Devi Katra
Innovative branding through Video Advertising on 47 cm LED TVs.
Salient Features of the project
- Premium Trains catering to SEC-A+ target audience.
- Both trains have 16 modern coaches each. They are long-haul trains with limited stops: Varanasi Express stops at Kanpur Central & Prayagraj (Allahabad), and Katra Express stops at Ambala Cantt, Ludhiana & Jammu.
- The LED TVs are fitted on every coach of the train. 62 LED TVs with harp resolution fitted in every coach.
- The trains run with 90%+ occupancy due to convenient timings.
- Truly cost-effective branding: Video advertising at only ₹2/- per screen per 10-second spot.
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DOOH Plan of Vande Bharat Trains
| VANDE BHARAT TRAIN ADVERTISING | |||||||||
| S. No. | City | Location | Inventory Type | Category | Total Installed LED | Loop Time | Slot Length In Secs | Screen Size | Rate Per Month Per Slot |
| 1 | Delhi- Varanasi | New Delhi to Varanasi (Delhi- Kanpur- Prayraj- Varanasi) | Digital LED Screen | Inside Train | 40 | 2 Min | 10 | 32″ | 500000 |
| 2 | Delhi- Katra | New Delhi to Katra (Delhi- AmbalaCantt.Jn- Ludhiana Jn- Jammu Tawi – Shri Mata Vaishno Devi Katra) | Digital LED Screen | Inside Train | 40 | 2 Min | 10 | 32″ | 500000 |
| 3 | Delhi- Una | New Delhi to Una (Delhi- AmbalaCantt.Jn- Chandigarh- Anandpur Sahib- Una) | Digital LED Screen | Inside Train | 40 | 2 Min | 10 | 32″ | 500000 |
| 4 | Delhi-Amritsar | Old Delhi to Amritsar (Old Delhi – Ambala Cantt – Ludhiana – Phagwara – Beas – Amritsar) | Digital LED Screen | Inside Train | 32 | 2 Min | 10 | 32″ | 450000 |
| 5 | Amritasar- Katra | Amritsar to Katra (Amritsar Junction – Beas – Jalandhar Cantt – Pathankot Cantt – Jammu Tawi – Shri Mata Vaishno Devi Katra) | Digital LED Screen | Inside Train | 16 | 2 Min | 10 | 32″ | 300000 |
| 6 | Srinagar- Katra | Srinagar to Katra (Srinagar – Banihal – Shri Mata Vaishno Devi Katra) | Digital LED Screen | Inside Train | 16 | 2 Min | 10 | 32″ | 300000 |
| 7 | Gorakhpur- Patna | Gorakhpur Jn to Patliputra Jn (Patna) – (Gorakhpur Jn – Kaptanganj Jn – Bagaha – Narkatiaganj Jn – Bettiah – Sagauli Jn – Bapudham Motihari – Muzaffarpur Jn – Hajipur Jn – Patliputra Jn (Patna)) | Digital LED Screen | Inside Train | 16 | 2 Min | 10 | 32″ | 300000 |
| 8 | Bhubaneshwar – Vizag | Bhubaneshwar to Vizag (Khudra-Balugaon-Ichchapuram-Palasa-Srikakulam-Vizianagaram) | Digital LED Screen | Inside Train | 16 | 2 Min | 10 | 32″ | 300000 |
| 9 | Delhi- Bikaner | New Delhi to Bikaner (Delhi Cantt – Gurgaon – Mahendragarh – Loharu – Sadulpur Jn – Churu Jn – Ratangarh Jn – Shri Dungargarh – Bikaner Jn) | Digital LED Screen | Inside Train | 18 | 2 Min | 10 | 32″ | 300000 |
| 10 | Delhi- Firozpur | Old Delhi to Firozpur (Delhi – Panipat Jn – Kurukshetra Jn – Ambala Cant Jn – Patiala – Dhuri Jn – Bhatinda Jn – Faridkot – Firozpur Cantt Jn) | Digital LED Screen | Inside Train | 16 | 2 Min | 10 | 32″ | 300000 |
| 11 | Secunderabad – Tirupati | Secunderabad to Tirupati (Secunderabad – Nalgonda – Miryalahuda – Guntur Jn – Ongole – Nellore – Tirupati) | Digital LED Screen | Inside Train | 32 | 2 Min | 10 | 32″ | 400000 |
| Disclaimer for Advertisers: | |||
Vande Bharat trains are not restricted to specific routes and may operate on various routes as determined by railway authorities. The allocation and scheduling of these routes are subject to their discretion and operational requirements. Advertisers are advised to consider this flexibility when planning campaigns. | |||