Campaign Objective : Information

Media used : Print Ad

Period : 2019

Campaign details :

• DDA came up with the task to announce regularization of Delhi’s unauthorized colonies to be launched by Prime Minister
• We created the full-page ad under the slogan of “Jaha Jhuggi Waha Makaan”.
• The ad was released in Delhi across major newspapers.
• The campaign value was approx. Rs. 90 lakh.