A 360 degree advertisement Campaign including Print Media, Electronic Media, Outdoor Media was executed to hit the Bull’s eye and achieve desired optimized results. The plan was executed on a cut throat level competition basis within a limited time constraint.
- Complete Media Planning, Media Buying and Media Monitoring was done for the campaign.
- A well planned Print Media spread within the leading Newspapers of Delhi NCR was done including Hindustan Times-Main, HT ESTATES, HT Classifieds, Times of India-Main, Times Property, Times Classified, Dainik Jagran, Dainik Bhaskar, Mail Today & many more
- A mix media of Outdoors displayed at all prime areas in Delhi & Gurgaon.
- More than 50 sites displayed overnight across Gurgaon & Delhi
- Spots Run on Radio Channels like FEVER, BIG FM, RADIO ONE, RADIO CITY in Delhi NCR
- TVC Run on News Channels like ABP & NDTV in Delhi NCR and L shape banner on Channels like ABP & ZEE NEWS
The campaign was a great success because-
- High number of footfalls and commuters’ traffic was received during the campaign.
- MNC Executive, Businessmen, Investors, high income groups & HNI (High Net Individuals) visited the site.
- A lot of buzz was created in the market.